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Smith, Aaron C.T.

Overview

Works:	1 works in 2 publications in 1 languages

Titles

Brand fans = lessons from the world's greatest sporting brands / by: Smith, Aaron C.T.; Stavros, Constantino.; Westberg, Kate.; SpringerLink (Online service) (Electronic resources)

Cognitive mechanisms of belief change by: Smith, Aaron C.T.; SpringerLink (Online service) (Electronic resources)

Subjects

Personality and Social Psychology. Cognitive science. Cognitive therapy. Psychology. Business and Management. Brand loyalty Customer Relationship Management. Market Research/Competitive Intelligence. Sports Economics. Belief change. Cognitive Psychology. Branding (Marketing)

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