語系
Payne, Adrian.
概要
作品: | 1 作品在 1 項出版品 1 種語言 |
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書目資訊
Relationship marketing for competitive advantage = winning and keeping customers /
by:
Payne, Adrian.; NetLibrary, Inc.; Chartered Institute of Marketing.
(書目-語言資料,印刷品)
Customer relationship management : = perspectives from the marketplace /
by:
Knox, Simon.; Maklan, Stan.; Payne, Adrian.; Peppard, Joe.; Ryals, Lynette.
(書目-語言資料,印刷品)
Relationship marketing = creating shareholder value /
by:
Payne, Adrian.; NetLibrary, Inc.; Ballantyne, David.; Christopher, Martin.
(書目-語言資料,印刷品)
Marketing plans for services = a complete guide /
by:
McDonald, Malcolm.; Payne, Adrian.; Frow, Pennie.
(書目-電子資源)
主題
Customer relations- Management.
Relationship marketing- Management.
Relationship marketing.
Consommateurs- Satisfaction.
Marketing relationnel.
Service industries- Marketing.
Customer services.
Relations avec la client墈le.
Service industries- Planning.
Customer relations.
Consumer satisfaction.
Service 墑 la client墈le.