東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁 到查詢結果 [ subject:"Augmented reality" ]

切換: 標籤 | MARC模式 | ISBD

Augmented reality and virtual realit...

International Augmented Reality and Virtual Reality Conference (2020 :)

FindBook

Google Book

Amazon

博客來

Augmented reality and virtual reality = new trends in immersive technology /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Augmented reality and virtual reality/ edited by M. Claudia tom Dieck, Timothy H. Jung, Sandra M. C. Loureiro.
其他題名:	new trends in immersive technology /
其他作者:	Dieck, M. Claudia tom.
團體作者:	International Augmented Reality and Virtual Reality Conference
出版者:	Cham :Springer International Publishing : : 2021.,
面頁冊數:	xi, 314 p. :ill., digital ;24 cm.
內容註:	How To Design Effective AR Retail Apps -- The Role of Mental Imagery as Driver to Purchase Intentions in a Virtual Supermarket -- User responses towards Augmented Reality face filters: Implications for social media and brands -- Can You Make the Cut? Exploring the Effect of Frequency of Cuts in Virtual Reality Storytelling -- Incorporation of augmented-reality technology into smartphone app for large-scale performance art -- Testing Mixed Reality Experiences and Visitor's Behaviours in a Heritage Museum -- Interactive Mixed Reality Technology for Boosting the Level of Museum Engagement -- Too real for comfort: Measuring Consumers' Augmented Reality Information Privacy Concerns -- The Proteus Effect: How Avatars Influence Their Users' Self-Perception and Behaviour -- Modifying the Technology Acceptance Model To Investigate Behavioural Intention To Use Augmented -- Using Virtual Reality as a form of Simulation in the context of Legal Education.
Contained By:	Springer Nature eBook
標題:	Augmented reality - Congresses. -
電子資源:	https://doi.org/10.1007/978-3-030-68086-2
ISBN:	9783030680862

Augmented reality and virtual reality = new trends in immersive technology /
Augmented reality and virtual realitynew trends in immersive technology /[electronic resource] :edited by M. Claudia tom Dieck, Timothy H. Jung, Sandra M. C. Loureiro. - Cham :Springer International Publishing :2021. - xi, 314 p. :ill., digital ;24 cm. - Progress in IS,2196-8705. - Progress in IS..

How To Design Effective AR Retail Apps -- The Role of Mental Imagery as Driver to Purchase Intentions in a Virtual Supermarket -- User responses towards Augmented Reality face filters: Implications for social media and brands -- Can You Make the Cut? Exploring the Effect of Frequency of Cuts in Virtual Reality Storytelling -- Incorporation of augmented-reality technology into smartphone app for large-scale performance art -- Testing Mixed Reality Experiences and Visitor's Behaviours in a Heritage Museum -- Interactive Mixed Reality Technology for Boosting the Level of Museum Engagement -- Too real for comfort: Measuring Consumers' Augmented Reality Information Privacy Concerns -- The Proteus Effect: How Avatars Influence Their Users' Self-Perception and Behaviour -- Modifying the Technology Acceptance Model To Investigate Behavioural Intention To Use Augmented -- Using Virtual Reality as a form of Simulation in the context of Legal Education.

This book features the latest research in the area of immersive technologies, presented at the 6th International Augmented Reality and Virtual Reality Conference, held in online in 2020. Bridging the gap between academia and industry, it presents the state of the art in augmented reality (AR) and virtual reality (VR) technologies and their applications in various industries such as marketing, education, health care, tourism, events, fashion, entertainment, retail and the gaming industry. The book is a collection of research papers by prominent AR and VR scholars from around the globe. Covering the most significant topics in the field of augmented and virtual reality and providing the latest findings, it is of interest to academics and practitioners alike.

ISBN: 9783030680862

Standard No.: 10.1007/978-3-030-68086-2doiSubjects--Topical Terms:

3270771
Augmented reality
--Congresses.

LC Class. No.: QA76.9.A94

Dewey Class. No.: 006.8

Augmented reality and virtual reality = new trends in immersive technology /
LDR:02835nmm a2200349 a 4500 001 2239648
003 DE-He213
005 20210723163005.0
006 m d
007 cr nn 008maaau
008 211111s2021 sz s 0 eng d
020 $a 9783030680862 $q (electronic bk.)
020 $a 9783030680855 $q (paper)
024 7 $a 10.1007/978-3-030-68086-2 $2 doi
035 $a 978-3-030-68086-2
040 $a GP $c GP
041 0 $a eng
050 4 $a QA76.9.A94
072 7 $a KJQ $2 bicssc
072 7 $a BUS083000 $2 bisacsh
072 7 $a KJQ $2 thema
072 7 $a UF $2 thema
082 0 4 $a 006.8 $2 23
090 $a QA76.9.A94 $b I61 2020
111 2 $a International Augmented Reality and Virtual Reality Conference $n (6th : $d 2020 : $c Online) $3 3493856
245 1 0 $a Augmented reality and virtual reality $h [electronic resource] : $b new trends in immersive technology / $c edited by M. Claudia tom Dieck, Timothy H. Jung, Sandra M. C. Loureiro.
260 $a Cham : $b Springer International Publishing : $b Imprint: Springer, $c 2021.
300 $a xi, 314 p. : $b ill., digital ; $c 24 cm.
490 1 $a Progress in IS, $x 2196-8705
505 0 $a How To Design Effective AR Retail Apps -- The Role of Mental Imagery as Driver to Purchase Intentions in a Virtual Supermarket -- User responses towards Augmented Reality face filters: Implications for social media and brands -- Can You Make the Cut? Exploring the Effect of Frequency of Cuts in Virtual Reality Storytelling -- Incorporation of augmented-reality technology into smartphone app for large-scale performance art -- Testing Mixed Reality Experiences and Visitor's Behaviours in a Heritage Museum -- Interactive Mixed Reality Technology for Boosting the Level of Museum Engagement -- Too real for comfort: Measuring Consumers' Augmented Reality Information Privacy Concerns -- The Proteus Effect: How Avatars Influence Their Users' Self-Perception and Behaviour -- Modifying the Technology Acceptance Model To Investigate Behavioural Intention To Use Augmented -- Using Virtual Reality as a form of Simulation in the context of Legal Education.
520 $a This book features the latest research in the area of immersive technologies, presented at the 6th International Augmented Reality and Virtual Reality Conference, held in online in 2020. Bridging the gap between academia and industry, it presents the state of the art in augmented reality (AR) and virtual reality (VR) technologies and their applications in various industries such as marketing, education, health care, tourism, events, fashion, entertainment, retail and the gaming industry. The book is a collection of research papers by prominent AR and VR scholars from around the globe. Covering the most significant topics in the field of augmented and virtual reality and providing the latest findings, it is of interest to academics and practitioners alike.
650 0 $a Augmented reality $v Congresses. $3 3270771
650 0 $a Virtual reality $x Congresses. $3 705967
650 1 4 $a IT in Business. $3 2114922
650 2 4 $a Business Information Systems. $3 892640
650 2 4 $a Computer Applications. $3 891249
650 2 4 $a Multimedia Information Systems. $3 892521
650 2 4 $a Digital Humanities. $3 3134775
700 1 $a Dieck, M. Claudia tom. $3 3449479
700 1 $a Jung, Timothy H. $3 3493857
700 1 $a Loureiro, Sandra M. C. $3 3493858
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer Nature eBook
830 0 $a Progress in IS. $3 2055599
856 4 0 $u https://doi.org/10.1007/978-3-030-68086-2
950 $a Business and Management (SpringerNature-41169)