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Design management = using design to ...

Borja de Mozota, Brigitte.

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Design management = using design to build brand value and corporate innovation /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Design management/ Brigitte Borja de Mozota.
其他題名:	using design to build brand value and corporate innovation /
作者:	Borja de Mozota, Brigitte.
出版者:	New York, NY :Allworth Press : : c2003.,
面頁冊數:	1 online resource (vi, 281 p.) :ill.
附註:	Description based on print version record.
標題:	Industrial design. -
電子資源:	http://www.netlibrary.com/ebook_info.asp?product_id=191818
ISBN:	1581155263 (electronic bk.)

Design management = using design to build brand value and corporate innovation /
Borja de Mozota, Brigitte.

Design managementusing design to build brand value and corporate innovation /[electronic resource] :Brigitte Borja de Mozota. - New York, NY :Allworth Press :c2003. - 1 online resource (vi, 281 p.) :ill.

Description based on print version record.

Includes bibliographical references (p. 261-275) and index.

ISBN: 1581155263 (electronic bk.)Subjects--Topical Terms:

957379
Industrial design.

LC Class. No.: TS183 / .B56 2003eb

Dewey Class. No.: 658.5/752

Design management = using design to build brand value and corporate innovation /
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