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Marketing management : = an Asian perspective /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing management :/ Philip Kotler, ... [et al.]
其他題名:	an Asian perspective /
其他作者:	Kotler, Philip
出版者:	Singapore :Prentice Hall, : c2009,
面頁冊數:	xxxviii, 750 p. :ill. (some col.) ;28 cm
附註:	" ... is an adaptation of Marketing management, 13th edition ..."
標題:	Marketing - Management -
ISBN:	9789810679934

Marketing management : = an Asian perspective /
Marketing management :an Asian perspective /Philip Kotler, ... [et al.] - 5th ed - Singapore :Prentice Hall,c2009 - xxxviii, 750 p. :ill. (some col.) ;28 cm - Pearson one. - Pearson one.

" ... is an adaptation of Marketing management, 13th edition ..."

Includes bibliographical references and index

ISBN: 9789810679934Subjects--Topical Terms:

721495
Marketing
--Management

Marketing management : = an Asian perspective /
LDR:00751cam 2200229Ia 4500 001 2307959
003 OCoLC
005 20090429110439.0
008 230524s2009 si a b 001 0 eng d
020 $a 9789810679934 $q (pbk.)
020 $a 9810679939 $q (pbk.)
035 $a (OCoLC)262252198
035 $a 262252198
040 $a SISPL $c SISPL $d UKM $d CUY $d OUN
043 $a a------
090 $a HF5415.13 $b .M352339 2009x
245 0 0 $a Marketing management : $b an Asian perspective / $c Philip Kotler, ... [et al.]
250 $a 5th ed
260 # $a Singapore : $b Prentice Hall, $c c2009
300 $a xxxviii, 750 p. : $b ill. (some col.) ; $c 28 cm
490 1 $a Pearson one
500 $a " ... is an adaptation of Marketing management, 13th edition ..."
504 $a Includes bibliographical references and index
650 # 0 $a Marketing $x Management $3 721495
650 # 0 $a Marketing $z Asia $x Management $3 3613688
700 1 # $a Kotler, Philip $3 2252432
830 0 $a Pearson one $3 3613687

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GW0029199

六樓西文書區HC-Z(6F Western Language Books)

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HF5415.13 M3524 2009

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