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[ subject:"Sports- Economic aspects- United States." ]
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Sport marketing = managing the excha...
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McDonald, Mark A.
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Sport marketing = managing the exchange process /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Sport marketing/ George R. Milne, Mark A. McDonald.
其他題名:
managing the exchange process /
作者:
Milne, George R.
其他作者:
McDonald, Mark A.
出版者:
Sudbury, Mass. :Jones and Bartlett, : c1999.,
面頁冊數:
xi, 169 p. :ill. ;27 cm.
標題:
Sports - Economic aspects - United States. -
電子資源:
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=25715An electronic book accessible through the World Wide Web; click for information
ISBN:
058521266X (electronic bk.)
Sport marketing = managing the exchange process /
Milne, George R.
Sport marketing
managing the exchange process /[electronic resource] :George R. Milne, Mark A. McDonald. - Sudbury, Mass. :Jones and Bartlett,c1999. - xi, 169 p. :ill. ;27 cm.
Includes bibliographical references and index.
Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2000.
Available via the World Wide Web.
ISBN: 058521266X (electronic bk.)Subjects--Topical Terms:
534310
Sports
--Economic aspects--United States.Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: GV716 / .M55 1999eb
Dewey Class. No.: 796/.06/98
Sport marketing = managing the exchange process /
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