品牌忠誠度
Overview
| Works: | 9 works in 2 publications in 2 languages | |
|---|---|---|
Titles
飛航臺灣國際航線航空公司之品牌忠誠度研究 = = A Study on Brand Loyalty of Airlines which Fly Taiwan International Routes /
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(Language materials, printed)
品牌知名度、品牌形象影響品牌忠誠度之探討 = = The Relationship among Brand Awareness, Brand Image and Brand Loyalty : An Empirical Study of domestic rice wine market : 以國產米酒業為例 /
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(Language materials, printed)
加盟業者品牌忠誠度之研究 = = The Study of Franchise Brand Loyalty : An Empirical Study of Real Estate Broker of Franchisers : 以不動產仲介經紀業連鎖加盟店為例 /
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醫療檢驗器材產業顧客保留前置因素之研究 = = The study of the antecedents of customer retention-an empirical study of medical laboratory industry /
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品牌社群屬性對顧客的品牌忠誠度及品牌承諾之影響：「流暢經驗」中介角色之驗證 = = The Impact of Brand Community Attributes on Brand Loyalty and Commitment: The Verification of Mediator - Flow Experience. /
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以科技接受模式、創新擴散理論及品牌忠誠度探討智慧型手機使用之影響因素 = = Exploring the impact factors of using smart phones by technology acceptance model, innovation diffusion theory and brand loyalty /
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(Language materials, printed)
品牌體驗、品牌關係與品牌忠誠度之研究 : = 以連鎖咖啡店為例 = The study on brand experience, brand relationship and loyalty : chained coffee store as an example /
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(Language materials, printed)