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Pink globalization : = Hello Kitty's...

Yano, Christine Reiko.

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Pink globalization : = Hello Kitty's trek across the Pacific /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Pink globalization :/ Christine R. Yano.
其他題名:	Hello Kitty's trek across the Pacific /
作者:	Yano, Christine Reiko.
出版者:	Durham :Duke University Press, : 2013.,
面頁冊數:	xiv, 322 p. ;ill. ;23 cm.
標題:	Hello Kitty (Fictitious character). -
標題:	Japan -
ISBN:	9780822353638 (pbk.) :

Pink globalization : = Hello Kitty's trek across the Pacific /
Yano, Christine Reiko.

Pink globalization :Hello Kitty's trek across the Pacific /Christine R. Yano. - Durham :Duke University Press,2013. - xiv, 322 p. ;ill. ;23 cm.

Includes bibliographical references (p. 299-312) and index.

Preface : grabbing the cat by its tail, or how the cat grabbed me --

ISBN: 9780822353638 (pbk.) :US24.95

LCCN: 2013005285Subjects--Topical Terms:

2010530
Hello Kitty (Fictitious character).
Subjects--Geographical Terms:

1100468
Japan

LC Class. No.: HF3826.5 / .Y36 2013

Dewey Class. No.: 306.3

Pink globalization : = Hello Kitty's trek across the Pacific /
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020 $a 0822353636 (pbk.) : $c US24.95
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245 1 0 $a Pink globalization : $b Hello Kitty's trek across the Pacific / $c Christine R. Yano.
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300 $a xiv, 322 p. ; $b ill. ; $c 23 cm.
504 $a Includes bibliographical references (p. 299-312) and index.
505 0 # $t Preface : grabbing the cat by its tail, or how the cat grabbed me -- $t Introduction : kitty-Japan-global -- $t Kitty at home : Kawaii culture and the Kyarakuta business -- $t Marketing global kitty : strategies to sell friendship and "happiness" -- $t Global kitty : here, there, nearly everywhere -- $t Kitty backlash : what's wrong with cute? -- $t Kitty subversions : pink as the new black -- $t Playing with kitty : serious art in surprising places -- $t Japan's cute-cool as global wink -- $t Sanrio and Hello Kitty timeline -- $t Artists in Sanrio's Hello Kitty.
650 # 0 $a Hello Kitty (Fictitious character). $3 2010530
650 # 0 $a Exports $z Japan. $3 2010531
650 # 0 $a Character merchandising. $3 591676
650 # 0 $a Globalization. $3 540217
651 0 $a Japan $2 swd $3 1100468