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品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 ...
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莊正汶
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品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 = = A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention : In the Case of Apple Tablet Computer Products : 以Apple品牌平板電腦為例 /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 = / 莊正汶著
Reminder of title:
A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention : In the Case of Apple Tablet Computer Products : 以Apple品牌平板電腦為例 /
remainder title:
A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention - In the Case of Apple Tablet Computer Products
Author:
莊正汶
other author:
陳筱華
Published:
[花蓮縣壽豐鄉] : [國立東華大學企業管理學系], : 民102年[2013],
Description:
10,108面 : 圖,表 ; 30公分
Notes:
本論文數位化公開閱覽日期為2014年7月30日
Online resource:
http://134.208.29.93/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=ssid=%22610032047%22.PDF全文
品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 = = A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention : In the Case of Apple Tablet Computer Products : 以Apple品牌平板電腦為例 /
莊正汶
品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 =
A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention : In the Case of Apple Tablet Computer Products : 以Apple品牌平板電腦為例 / A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention - In the Case of Apple Tablet Computer Products莊正汶著 - 初版 - [花蓮縣壽豐鄉] : [國立東華大學企業管理學系], 民102年[2013] - 10,108面 : 圖,表 ; 30公分
本論文數位化公開閱覽日期為2014年7月30日
碩士論文-- 國立東華大學企業管理學系
參考書目:面95-104
贈閱Subjects--Index Terms:
平板電腦
品牌形象、品牌態度、品牌個性與自我概念一致性、從眾行為與購買意願之關係 = = A Study of the Relations among Brand Image, Brand Attitude,Brand Personality and Self-concept Consistence, Conformity Behavior, and Purchase Intention : In the Case of Apple Tablet Computer Products : 以Apple品牌平板電腦為例 /
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based on 0 review(s)
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五樓論文區 (5F Theses & Dissertations)
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Items
1 records • Pages 1 •
1
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Attachments
GE0139516
五樓論文區 (5F Theses & Dissertations)
03.不外借_N
本校碩士論文
T 494 4413.4 2013
一般使用(Normal)
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0
1 records • Pages 1 •
1
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