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International business : = the new realities /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	International business :/ S. Tamer Cavusgil, Gary Knight, John R. Riesenberger ; editor in chief : Stephanie Wall.
其他題名:	the new realities /
其他作者:	Cavusgil, S. Tamer.
出版者:	Boston :Pearson, : c2014.,
面頁冊數:	619 p. :col. ill, col. maps ;28 cm.
附註:	"Authorised adaptation from the United States edition, entitled International business, the new realities, 3rd edition, ISBN 978-0-13-299126-1 by S. Tamer Cavusgil, Gary Knight and John R. Riesenberger, published by Pearson Education ℗♭ 2014"--Title page verso.
標題:	International business enterprises - Management. -
ISBN:	9780273787068

International business : = the new realities /
International business :the new realities /S. Tamer Cavusgil, Gary Knight, John R. Riesenberger ; editor in chief : Stephanie Wall. - Third edition. - Boston :Pearson,c2014. - 619 p. :col. ill, col. maps ;28 cm.

"Authorised adaptation from the United States edition, entitled International business, the new realities, 3rd edition, ISBN 978-0-13-299126-1 by S. Tamer Cavusgil, Gary Knight and John R. Riesenberger, published by Pearson Education ℗♭ 2014"--Title page verso.

Includes bibliographical references and indexes.

Introduction : what is the international business --

ISBN: 9780273787068Subjects--Topical Terms:

582824
International business enterprises
--Management.

Dewey Class. No.: 658.049 / In8c

International business : = the new realities /
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245 1 0 $a International business : $b the new realities / $c S. Tamer Cavusgil, Gary Knight, John R. Riesenberger ; editor in chief : Stephanie Wall.
250 $a Third edition.
260 # $a Boston : $b Pearson, $c c2014.
300 $a 619 p. : $b col. ill, col. maps ; $c 28 cm.
500 $a "Authorised adaptation from the United States edition, entitled International business, the new realities, 3rd edition, ISBN 978-0-13-299126-1 by S. Tamer Cavusgil, Gary Knight and John R. Riesenberger, published by Pearson Education ℗♭ 2014"--Title page verso.
504 $a Includes bibliographical references and indexes.
505 0 # $t Introduction : what is the international business -- $t Globalization of markets and the internationalization of the firm -- $t Organizational participants that make international business happen -- $t The cultural environment of international business -- $t Ethics, sustainability, and corporate social responsibility in international business -- $t Theories of international trade and investment -- $t Political and legal systems in national environments -- $t Government intervention in international business -- $t Regional economic integration -- $t Understanding emerging markets -- $t The international monetary and financial environment -- $t Strategy and organization in the international firm -- $t Global market opportunity assessment -- $t Exporting and countertrade -- $t Foreign direct investment and collaborative ventures -- $t licensing, franchising, and other contractual strategies -- $t Global sourcing -- $t Marketing in the global firm -- $t Human resources management in global firm -- $t financial management and accounting in global firm.
650 # 0 $a International business enterprises $x Management. $3 582824
700 1 # $a Cavusgil, S. Tamer. $t International business. $s 3rd edition. $3 3360449