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Strategic planning for the small bus...
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Rice, Craig S.
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Strategic planning for the small business : = situations, weapons, objectives & tactics /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Strategic planning for the small business :/ Craig S. Rice.
其他題名:
situations, weapons, objectives & tactics /
作者:
Rice, Craig S.
出版者:
Holbrook, Mass. :B. Adams, : c1990.,
面頁冊數:
267 p. :ill. ;24 cm.
內容註:
Your competitive advantage -- What do we mean by a strategic plan? -- How to write an effective title page -- Making an executive summary that convinces -- Situation : how to gather market facts -- Weapon resources : how to gather useful company facts -- Objectives and how to set them -- Tactics and general strategies -- Will the idea work? -- Making a practical marketing plan -- Production planning for a superior product -- Financial analysis : planning for profits -- People plan for a winning team -- Outsider plan -- Time plan : powerful secrets that work -- Export plan : the world is your oyster -- Holding a planning session : victory by design -- Why plans fail--and how to avoid this -- Problems solved : how to snatch victory from defeat -- Strategic plans form -- High-speed short form : the 10-minute plan -- Seven successes you can imitate -- Training a planner assistant -- Start-up checklist : personal questions -- Start-up : ten short forms to begin your business -- Preparation : facts, payout, and tactics -- Money sources -- The small business administration -- Selling your plan -- Winning special people.
標題:
Small business - Management. -
ISBN:
1558508589 :
Strategic planning for the small business : = situations, weapons, objectives & tactics /
Rice, Craig S.
Strategic planning for the small business :
situations, weapons, objectives & tactics /Craig S. Rice. - Holbrook, Mass. :B. Adams,c1990. - 267 p. :ill. ;24 cm.
Includes bibliographical references (p. [261]-267).
Your competitive advantage -- What do we mean by a strategic plan? -- How to write an effective title page -- Making an executive summary that convinces -- Situation : how to gather market facts -- Weapon resources : how to gather useful company facts -- Objectives and how to set them -- Tactics and general strategies -- Will the idea work? -- Making a practical marketing plan -- Production planning for a superior product -- Financial analysis : planning for profits -- People plan for a winning team -- Outsider plan -- Time plan : powerful secrets that work -- Export plan : the world is your oyster -- Holding a planning session : victory by design -- Why plans fail--and how to avoid this -- Problems solved : how to snatch victory from defeat -- Strategic plans form -- High-speed short form : the 10-minute plan -- Seven successes you can imitate -- Training a planner assistant -- Start-up checklist : personal questions -- Start-up : ten short forms to begin your business -- Preparation : facts, payout, and tactics -- Money sources -- The small business administration -- Selling your plan -- Winning special people.
ISBN: 1558508589 :$10.95
LCCN: 93189801 Subjects--Topical Terms:
645996
Small business
--Management.
LC Class. No.: HD62.7 / .R53 1990
Strategic planning for the small business : = situations, weapons, objectives & tactics /
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