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Sport promotion and sales management /

~

Sutton, William Anthony, (1951-)

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Sport promotion and sales management /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Sport promotion and sales management // Richard L. Irwin, William A. Sutton, Laurence M. McCarthy.
作者:	Irwin, Richard L.,
其他作者:	Sutton, William Anthony,
出版者:	Champaign, IL :Human Kinetics, : c2002.,
面頁冊數:	xiii, 457 p. :ill. ;30 cm.
標題:	Sports - Public relations. -
ISBN:	0736003207$b(hbk.) :

Sport promotion and sales management /
Irwin, Richard L.,1957-

Sport promotion and sales management /Richard L. Irwin, William A. Sutton, Laurence M. McCarthy. - Champaign, IL :Human Kinetics,c2002. - xiii, 457 p. :ill. ;30 cm.

Includes bibliographical references and index.

ISBN: 0736003207$b(hbk.) :NT$1955

LCCN: 2001039845Subjects--Topical Terms:

556402
Sports
--Public relations.

LC Class. No.: GV714 / .I79 2002

Dewey Class. No.: 659.2/9796

Sport promotion and sales management /
LDR:00604cam _22001938a_450 001 592916
003 DLC
005 20020708114832.0
008 020708s2002 ilu b 001 0 eng
010 $a 2001039845
020 $a 0736003207$b(hbk.) : $c NT$1955
035 $a 00222749
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a GV714 $b .I79 2002
082 0 0 $a 659.2/9796 $2 21
100 $a Irwin, Richard L., $d 1957- $3 556401
245 1 0 $a Sport promotion and sales management / $c Richard L. Irwin, William A. Sutton, Laurence M. McCarthy.
260 $a Champaign, IL : $c c2002. $b Human Kinetics,
300 $a xiii, 457 p. : $b ill. ; $c 30 cm.
504 $a Includes bibliographical references and index.
650 $a Sports $x Public relations. $3 556402
650 $a Sports $x Marketing. $3 548970
700 $a Sutton, William Anthony, $d 1951- $3 548969
700 $a McCarthy, Laurence M., $d 1954- $3 556400

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F0027760

五樓西文書區A-HB(5F Western Language Books)

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659.29796 I72 2002

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