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Competing through services : = strat...
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Lovelock, Christopher.
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Competing through services : = strategy and implementation : cases and text /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Competing through services :/ Sandra Vandermerwe and Christopher Lovelock.
其他題名:
strategy and implementation : cases and text /
作者:
Vandermerwe, Sandra.
其他作者:
Lovelock, Christopher.
出版者:
New York :Prentice Hall, : 1994.,
面頁冊數:
xxviii, 452 p. :ill. ;24 cm.
叢書名:
The European casebook series in management
標題:
Customer service. -
ISBN:
0130971308 (pbk.)
Competing through services : = strategy and implementation : cases and text /
Vandermerwe, Sandra.
Competing through services :
strategy and implementation : cases and text /Sandra Vandermerwe and Christopher Lovelock. - New York :Prentice Hall,1994. - xxviii, 452 p. :ill. ;24 cm. - The European casebook series in management.
ISBN: 0130971308 (pbk.)Subjects--Topical Terms:
645970
Customer service.
Competing through services : = strategy and implementation : cases and text /
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W0024426
六樓西文書區HC-Z(6F Western Language Books)
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