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How much is enough? : = getting the ...
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Jones, John Philip.
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How much is enough? : = getting the most from your advertising dollar /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
How much is enough? :/ John Philip Jones.
其他題名:
getting the most from your advertising dollar /
作者:
Jones, John Philip.
出版者:
New York :Lexington Books ; : c1992.,
面頁冊數:
xvii, 382 p. :ill. ;25 cm.
標題:
Advertising. -
ISBN:
0669246395 :
How much is enough? : = getting the most from your advertising dollar /
Jones, John Philip.
How much is enough? :
getting the most from your advertising dollar /John Philip Jones. - New York :Lexington Books ;c1992. - xvii, 382 p. :ill. ;25 cm.
Includes bibliographical references (p. [347]-370) and index.
ISBN: 0669246395 :US35.00
LCCN: 91045347Subjects--Topical Terms:
570176
Advertising.
LC Class. No.: HF5821 / .J66 1992
Dewey Class. No.: 659.1
How much is enough? : = getting the most from your advertising dollar /
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罕用書庫221室(美崙校區,調書請點預約)(RU_221)
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