Extending the supply chain : = how c...
Frohlich, Markham T.

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  • Extending the supply chain : = how cutting-edge companies bridge the critical last mile into customers' homes /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Extending the supply chain :/ Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult.
    其他題名: how cutting-edge companies bridge the critical last mile into customers' homes /
    作者: Boyer, Kenneth Karel,
    其他作者: Frohlich, Markham T.
    出版者: New York :American Management Association, : c2005.,
    面頁冊數: xvii, 252 p. :ill. ;24 cm.
    內容註: Introduction -- The great divide between customers and retailers -- Decoupled extended supply chains -- Semi-exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
    標題: Business logistics. -
    ISBN: 0814408362 :
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W0053928 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HD38.5 B698 2005 一般使用(Normal) 在架 0
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