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Asking questions : = the definitive ...
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Sudman, Seymour.
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Asking questions : = the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Asking questions :/ Norman M. Bradburn, Brian Wansink, Seymour Sudman.
其他題名:
the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /
作者:
Bradburn, Norman M.
其他作者:
Sudman, Seymour.
出版者:
San Francisco :Jossey-Bass, : c2004.,
面頁冊數:
xvi, 426 p. :ill ;23 cm.
附註:
Earlier ed. by Sudman and Bradburn with Sudman named first.
內容註:
The social context of question asking -- Asking nonthreatening questions about behavior -- Asking threatening questions about behavior -- Asking questions about attitudes and behavioral intentions -- Asking and recording open-ended and closed-ended questions -- Asking questions that measure knowledge -- Asking questions that evaluate performance -- Asking psychographics questions -- Asking standard demographic questions -- Organizing and designing questionnaires -- Questionnaires from start to finish -- Asking question FAQs.
標題:
Questionnaires. -
電子資源:
http://www.loc.gov/catdir/toc/ecip0413/2004001683.htmlhttp://www.loc.gov/catdir/toc/ecip0413/2004001683.html
電子資源:
http://www.loc.gov/catdir/bios/wiley046/2004001683.htmlhttp://www.loc.gov/catdir/bios/wiley046/2004001683.html
電子資源:
http://www.loc.gov/catdir/description/wiley041/2004001683.htmlhttp://www.loc.gov/catdir/description/wiley041/2004001683.html
ISBN:
0787970883 (pbk.) :
Asking questions : = the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /
Bradburn, Norman M.
Asking questions :
the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /Norman M. Bradburn, Brian Wansink, Seymour Sudman. - Rev. ed. - San Francisco :Jossey-Bass,c2004. - xvi, 426 p. :ill ;23 cm.
Earlier ed. by Sudman and Bradburn with Sudman named first.
Includes bibliographical references and index.
The social context of question asking -- Asking nonthreatening questions about behavior -- Asking threatening questions about behavior -- Asking questions about attitudes and behavioral intentions -- Asking and recording open-ended and closed-ended questions -- Asking questions that measure knowledge -- Asking questions that evaluate performance -- Asking psychographics questions -- Asking standard demographic questions -- Organizing and designing questionnaires -- Questionnaires from start to finish -- Asking question FAQs.
ISBN: 0787970883 (pbk.) :US40.00
LCCN: 2004001683Subjects--Topical Terms:
529568
Questionnaires.
LC Class. No.: H62 / .B63 2004
Dewey Class. No.: 300/.72/3
Asking questions : = the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires /
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五樓西文書區A-HB(5F Western Language Books)
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