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Public relations and communication m...

Ruler, Betteke van, (1948-)

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Public relations and communication management in Europe : = a nation-by-nation introduction to public relations theory and practice /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Public relations and communication management in Europe :/ edited by Betteke van Ruler, Dejan Vercic.
其他題名:	a nation-by-nation introduction to public relations theory and practice /
其他作者:	Ruler, Betteke van,
出版者:	Berlin ;Mouton de Grouter, : c2004.,
面頁冊數:	xiii, 502 p. :ill. ;24 cm.
標題:	Public relations - Cross-cultural studies. -
ISBN:	3110176114 (alk. paper) :

Public relations and communication management in Europe : = a nation-by-nation introduction to public relations theory and practice /
Public relations and communication management in Europe :a nation-by-nation introduction to public relations theory and practice /edited by Betteke van Ruler, Dejan Vercic. - Berlin ;Mouton de Grouter,c2004. - xiii, 502 p. :ill. ;24 cm.

Includes bibliographical references.

ISBN: 3110176114 (alk. paper) :EUR84.00

LCCN: 2004045794Subjects--Topical Terms:

595475
Public relations
--Cross-cultural studies.

LC Class. No.: HM1221 / .P77 2004

Dewey Class. No.: 659.2/094

Public relations and communication management in Europe : = a nation-by-nation introduction to public relations theory and practice /
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