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Ethnography for marketers : = a guid...

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Mariampolski, Hy.

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Ethnography for marketers : = a guide to consumer immersion /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Ethnography for marketers :/ Hy Mariampolski.
其他題名:	a guide to consumer immersion /
作者:	Mariampolski, Hy.
出版者:	Thousand Oaks, Calif. :SAGE Publications, : c2006.,
面頁冊數:	xii, 252 p. ;24 cm.
標題:	Business anthropology. -
電子資源:	http://www.loc.gov/catdir/toc/ecip057/2005003610.htmlhttp://www.loc.gov/catdir/toc/ecip057/2005003610.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0734/2005003610-b.htmlhttp://www.loc.gov/catdir/enhancements/fy0734/2005003610-b.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0658/2005003610-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0658/2005003610-d.html
ISBN:	0761969462 :

Ethnography for marketers : = a guide to consumer immersion /
Mariampolski, Hy.

Ethnography for marketers :a guide to consumer immersion /Hy Mariampolski. - Thousand Oaks, Calif. :SAGE Publications,c2006. - xii, 252 p. ;24 cm.

Includes bibliographical references (p. 235-238) and index.

ISBN: 0761969462 :UK58.00

LCCN: 2005003610Subjects--Topical Terms:

565796
Business anthropology.

LC Class. No.: HF5415.2 / .M3164 2006

Dewey Class. No.: 658.8/34

Ethnography for marketers : = a guide to consumer immersion /
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020 $a 0761969462 : $c UK58.00
020 $a 0761969470 (pbk.) : $c UK18.99
020 $a 9780761969464
020 $a 9780761969471 (pbk.)
035 $a (OCoLC)57641469
035 $a ia97w08008 BM98TC01124
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.2 $b .M3164 2006
082 0 0 $a 658.8/34 $2 22
100 $a Mariampolski, Hy. $3 919841
245 1 0 $a Ethnography for marketers : $b a guide to consumer immersion / $c Hy Mariampolski.
260 $a Thousand Oaks, Calif. : $c c2006. $b SAGE Publications,
300 $a xii, 252 p. ; $c 24 cm.
504 $a Includes bibliographical references (p. 235-238) and index.
650 $a Business anthropology. $3 565796
650 $a Consumer behavior. $3 535816
650 $a Consumers' preferences. $3 648978
650 $a Marketing research. $3 532352
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip057/2005003610.html $z http://www.loc.gov/catdir/toc/ecip057/2005003610.html
856 4 2 $3 Contributor biographical information $u http://www.loc.gov/catdir/enhancements/fy0734/2005003610-b.html $z http://www.loc.gov/catdir/enhancements/fy0734/2005003610-b.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0658/2005003610-d.html $z http://www.loc.gov/catdir/enhancements/fy0658/2005003610-d.html

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