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Strategy by design = how design thin...

Kantola Productions.

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Strategy by design = how design thinking builds opportunities /

紀錄類型:	書目-投影資料、錄影資料、電影片 : Monograph/item
正題名/作者:	Strategy by design/ Tim Brown.
其他題名:	how design thinking builds opportunities /
作者:	Brown, Tim.
出版者:	[Palo Alto, Calif.] :Stanford Video ; : c2008.,
面頁冊數:	1 videodisc (47 min.) :sd., col. ;4 3/4 in.
標題:	Business planning. -

Strategy by design = how design thinking builds opportunities /
Brown, Tim.

Strategy by designhow design thinking builds opportunities /[videorecording] :Tim Brown. - [Palo Alto, Calif.] :Stanford Video ;c2008. - 1 videodisc (47 min.) :sd., col. ;4 3/4 in. - Stanford executive briefings. - Stanford executive briefings (Unnumbered).

"Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design thinking": inspiration, ideation, and implementation. For inspiration, innovators must look at the world through the eyes and the ears of users, perhaps studying analogous situations or extreme users to spark a generative process. Ideation, the core of the process, involves prototyping and realistic testing. Implementation begins with storytelling to bring the idea into the world. If a narrative can be developed around an idea, it has the best chance of being understood and implemented."

DVD

Subjects--Topical Terms:

602297
Business planning.

Strategy by design = how design thinking builds opportunities /
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490 1 $a Stanford executive briefings
520 $a "Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design thinking": inspiration, ideation, and implementation. For inspiration, innovators must look at the world through the eyes and the ears of users, perhaps studying analogous situations or extreme users to spark a generative process. Ideation, the core of the process, involves prototyping and realistic testing. Implementation begins with storytelling to bring the idea into the world. If a narrative can be developed around an idea, it has the best chance of being understood and implemented."
538 $a DVD
650 $a Business planning. $3 602297
650 $a Consumer satisfaction. $2 lcstt $3 578584
650 $a Inventions. $3 532009
710 $a Kantola Productions. $3 754747
710 $a Stanford Video. $3 754761
830 $a Stanford executive briefings (Unnumbered) $3 727151