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Consumer behavior and culture : = co...

Mooij, Marieke K. de, (1943-)

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Consumer behavior and culture : = consequences for global marketing and advertising /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Consumer behavior and culture :/ Marieke de Mooij.
其他題名:	consequences for global marketing and advertising /
作者:	Mooij, Marieke K. de,
其他作者:	Mooij, Marieke K. de,
出版者:	Thousand Oaks, Calif. :SAGE, : c2011.,
面頁冊數:	xv, 403 p. :ill. (chiefly col.) ;24 cm.
附註:	Rev. ed. of: Consumer behavior and culture / Marieke de Mooij. c2004.
標題:	Consumer behavior - Cross-cultural studies. -
ISBN:	9781412979900 (pbk.) :

Consumer behavior and culture : = consequences for global marketing and advertising /
Mooij, Marieke K. de,1943-

Consumer behavior and culture :consequences for global marketing and advertising /Marieke de Mooij. - 2nd ed. - Thousand Oaks, Calif. :SAGE,c2011. - xv, 403 p. :ill. (chiefly col.) ;24 cm.

Rev. ed. of: Consumer behavior and culture / Marieke de Mooij. c2004.

Includes bibliographical references and indexes.

ISBN: 9781412979900 (pbk.) :UK36.99

LCCN: 2010019234Subjects--Topical Terms:

1309360
Consumer behavior
--Cross-cultural studies.

LC Class. No.: HF5415.32 / .M66 2011

Dewey Class. No.: 658.8/342

Consumer behavior and culture : = consequences for global marketing and advertising /
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