Media literacy /
Potter, W. James.

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  • Media literacy /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Media literacy // W. James Potter.
    作者: Potter, W. James.
    出版者: Los Angeles :SAGE, : c2011.,
    面頁冊數: xxi, 463 p. :ill. (some col.) ;24 cm.
    內容註: Introduction. Why increase media literacy? -- Media literacy approach -- Audience. Audience : individual perspective -- Industry perspective on audience -- Children as a special audience -- Industry. Development of the mass media industries -- Economic perspective -- Current status -- Content. Mass media content and reality -- News -- Entertainment content -- Advertising -- Interactive media -- Effects. Proactive perspective on media effects -- Broadening our perspective on media effects -- Confronting the issues. Who controls the mass media? -- Privacy with the media -- Piracy with the media -- Media violence -- Media influence on sports -- The springboard. Personal strategy for increasing media literacy -- Helping others increase media literacy.
    標題: Media literacy. -
    ISBN: 9781412979450 (pbk.) :
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W0066548 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 P96.M4 P68 2011 一般使用(Normal) 在架 0
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