Corporations - Public relations.

Reputation marketing : = building and sustaining your organization's greatest asset by: (書目-語言資料,印刷品)

Media, organizations and identity by: (書目-電子資源)

The fundamentals of corporate communication by: (書目-電子資源)

Corporate social responsibility, governance and corporate reputation by: (書目-電子資源)

The Alignment factor : = leveraging the power of total stakeholder support / by: (書目-語言資料,印刷品)

Public relations capitalism = promotional culture, publics and commercial democracy / by: (書目-電子資源)

Strategic Corporate Comm by: (書目-電子資源)

Effective apology = mending fences, building bridges, and restoring trust / by: (書目-電子資源)

The Jossey-Bass guide to strategic communications for nonprofits : = a step-by-step guide to working with the media to generate publicity, enhance fundraising, build membership, change public policy, handle crises, and more/ by: (書目-語言資料,印刷品)

The death of a thousand cuts = corporate campaigns and the attack on the corporation / by: (書目-語言資料,印刷品)

Facets of corporate identity, communication and reputation / by: (書目-語言資料,印刷品)

The public relations handbook / by: (書目-語言資料,印刷品)

New strategies for reputation management : = gaining control of issues, crises and corporate social responsibility / by: (書目-語言資料,印刷品)

An overview of the public relations function by: (書目-電子資源)

An overview of the public relations function / by: (書目-語言資料,印刷品)

The Public relations handbook / by: (書目-語言資料,印刷品)