Brand name products - Marketing.

Global brand strategy = unlocking brand potential across countries, cultures & markets / by: (書目-語言資料,印刷品)

ProfitBrand = how to increase the profitability, accountability & sustainability of brands / by: (書目-語言資料,印刷品)

Brand hijack : = marketing without marketing / by: (書目-語言資料,印刷品)

Experiential marketing : = how to get customers to sense, feel, think, act, and relate to your company and brands / by: (書目-語言資料,印刷品)

Experience the message : = how experiential marketing is changing the brand world / by: (書目-語言資料,印刷品)

The brand marketing book = creating, managing, and extending the value of your brand / by: (書目-語言資料,印刷品)

Creating powerful brands in consumer, service and industrial markets by: (書目-語言資料,印刷品)

The hero and the outlaw = building extraordinary brands through the power of archetypes / by: (書目-語言資料,印刷品)

Reputation marketing : = building and sustaining your organization's greatest asset by: (書目-語言資料,印刷品)

Momentum = how companies become unstoppable market forces / by: (書目-語言資料,印刷品)

Brand failures by: (書目-語言資料,印刷品)

Conquering consumerspace = marketing strategies for a branded world / by: (書目-語言資料,印刷品)

Citizen brand = 10 commandments for transforming brands in a consumer democracy / by: (書目-語言資料,印刷品)