Brand loyalty.

Achieving brand loyalty in China through after-sales services = with a particular focus on the influences of cultural determinants / by: (書目-電子資源)

Retail brand equity and loyalty = analysis in the context of sector-specific antecedents, perceived value, and multichannel retailing / by: (書目-電子資源)

Digital engagement = internet marketing that captures customers and builds intense brand loyalty / by: (書目-電子資源)

Brand management for international hotels by: (書目-電子資源)

Brand choice and loyalty = evidence from Swiss car registration microdata / by: (書目-電子資源)